Today as I look out my office windows I realize that what I can see is limited by the size, shape, and location of my walls and windows. A business manager’s view of her customers is similarly limited by her business’s … Read More
Category: Marketing how-to
NAMTA Business Innovation Awards 2011
The International Art Materials Trade Association (NAMTA) Phoenix, AZ, April 14, 2011 Awards sponsored by NAMTA, American Artist, and Hart Business Research DOWNLOAD: Art Business Innovation Awards 2011 Program Goal: Encourage innovation and disseminate great ideas Retail winner: Binders Art … Read More
TNNA Business Innovation Awards 2011
The National NeedleArts Association (TNNA) and Hart Business Research are honored to announce the winners of the 2011 Needlearts Business Innovation Awards, given at the TNNA Summer Show in Columbus, OH, June 10, 2011. The criteria were expected business impact, … Read More
9 Guidelines for Productive Usability Studies of Magazine Web Sites
If your magazine’s Web site isn’t delivering the revenue and awareness you want, it is time to talk with your customers. Usability studies offer a product-centered dialog with your customers, consisting of observing and talking with people while they use … Read More