Hart canned surveys provide a quick low-cost snapshot of your creative customers. Save yourself time, put an attractive survey in front of your customers, and get better results using tested questions from Hart’s extensive library of proven questions for creative consumers. Hart builds it, you get the credit.
Business benefits
- Rapid results in as little as two weeks
- Hart builds the survey and delivers the results, saving you time and frustration
- Professional-looking survey that pleases your customers
- Looks like your survey with your logo and links to your Web site
- Reliable and valid questions and survey data
- Questions designed for creative people, not dish soap buyers
What you get
- Full research results in Word tables or Excel workbook
Types of questions for consumers
- Creative projects or artworks types and numbers
- Materials used
- Skill level
- Related activities (sell, teach, take classes, visit museums, etc.)
- Purchasing behavior (where, when, how much, why)
- Spending by product category, store type
- Content use (magazines, books, online, Facebook, etc.)
- Digital devices used (iPad, iPod, laptop, etc.)
- Learning sources
- Motivations and inspirations
- Demographics
- Online samples of their creative works
- Product feedback
- Retailer feedback
Types of questions for retailers
- Type of retailer (storefront, online, both)
- Retailer size
- Categories of products sold, added, discontinued, growth areas
- Total sales, sales by major category, growth
- Profitability, income, inventory value, mark-up, inventory
- New product information sources
- Feedback for suppliers: products, retailer support, customer service
- Obstacles to business
- Promotional methods and effectiveness