What is innovation? It depends upon why the business is using the word. If a business (usually a large publicly-held one) is trying to increase the perceived value of the corporation then “innovation” is often used as a marketing word. If … Read More
Tag Archives: TNNA
CHA and TNNA Needlearts Market Sizes Compared
The CHA Attitude & Usage Study market sizings for needle crafts are significantly larger than TNNA’s State of Specialty NeedleArts market sizings. Why is this? Basically, the CHA data covers crafters (a large population) and the TNNA data covers enthusiast … Read More
TNNA Business Innovation Awards 2011
The National NeedleArts Association (TNNA) and Hart Business Research are honored to announce the winners of the 2011 Needlearts Business Innovation Awards, given at the TNNA Summer Show in Columbus, OH, June 10, 2011. The criteria were expected business impact, … Read More